Taylor Swift's 3-year music hiatus has been broken with her new album "Reputation" and it looks like the said album is really going to be jam packed with songs aimed to refurbish the pop star's image. The first single from "Reputation" - "Look What You Made Me Do" has been released a few days ago as well as its music video. Before the first single was released, fans were already expecting a song that's full of revenge and subtle shades meant for Swift's enemies, specifically Katy Perry, Kanye West and Kim Kardashian. Apparently, the music video for "Look What You Made Me Do" didn't disappoint as the fans were overloaded with a lot of hidden clues and references in the three and half minute music video.
As of writing, Taylor Swift's "Look What You Made Me Do" music video has more than 49 million views on YouTube, overtaking Katy Perry's "Swish Swish" music video with only 48 million views. Fans have noticed that Katy Perry and Taylor Swift have released their music videos only three days apart, with "Swish Swish" debuting on YouTube on August 24 while Swift's controversial video was released on August 27.
Where's the old Taylor?
Swift's "Look What You Made Me Do" video has elicited mixed reactions from the fans. Some have appreciated her new image and rebranding, saying that it's high time that Swift stood up for herself and showed her enemies that she's not someone to be messed with.
Meanwhile, some fans have also expressed their disappointment with the all-new image that Swift has seemed to debut in her TS6 album.
Many took her video as a bit offensive because it was full of unnecessary shades and disses, which has put Taylor in a vengeful and unforgiving role.
Tired of playing the victim, now she's playing the villain
Diehard Tayor Swift fans, also known as "Swifties," have defended their idol's song that seemed to be full of revenge and obvious nasty references to Katy Perry, Kanye West, and Kim Kardashian.
For the nth time, the media has been portraying Swift as someone who likes to manipulate the situation and pretend that she is always the victim.
This time around, the 27-year old singer has decided to stop playing the victim and start getting back at all her enemies. Aside from Perry, West, and Kardashian, there were also other personalities who were referenced in the music video like Kylie Jenner, David Mueller, and Calvin Harris. "Reputation" will be released on November 10 and fans can pre-order the album on Taylor Swift's official website.