Allen Iverson has been no stranger to discipline throughout his entire basketball career. He is the owner of the famous words "we talking about practice?" after a 2002 press conference about the 76ers early exit in the first-round of the playoffs. Even then, Iverson showed that he was unwilling to follow the rules that were put in place by an organization. The Big3 has marketed him as the face of the league in its' first official season but he has logged more minutes as a coach than a player thus far.

On Sunday, Iverson was a no call no show for a Big3 game in Dallas.

The league was unaware that A.I. was going to be absent and did not know of his whereabouts either. So, the league had to wait like the rest of the world for the reasons why he could not show up. Once they spoke with Allen, the league went on to make the decision today to take action and suspend the NBA Hall of Famer for one game.

Iverson previously was criticized in the media for not playing in the game when the Big3 made its' stop in Philadelphia, a place where he spent the first ten season of his career. "The Answer" did not make the announcement until about 45 minutes prior to the game. His reasoning for not playing was that his doctor ordered him to sit out, due to dehydration issues.

Ice Cube speaks out

Big3 founder Ice Cube spoke with USA Today about the league's decision to suspend Allen for not showing up for the stop in Dallas.

"Well, we talked about holding up the legitimacy of the league and he knows that him not showing up hurts us," Ice Cube said. "Our league is bigger than one man, and we've got Hall-of-Famers, champions, All-Stars, first-round picks, and we have to think about them. He understands that."

Cube has been very supportive of A.I. throughout the entire process of promoting the Big3.

He's gone the extra mile to make it known that Iverson is indeed the star name of the league. The backing he's received from the former rapper is the exact support he wanted while he was playing for the 76ers in the NBA. Unfortunately, the controversy that's been surrounding him lately, makes him look guilty for most of the things he was accused of that ultimately led to the end of his NBA career.

A.I. responds with an apology

Allen Iverson spoke out about his absence on Sunday and had a sincere apology for Cube and his Big3 family and promised to do better moving forward.

Because of his suspension, Iverson will miss the Big3's next stop on their tour in Lexington, KY.