Netflix may be saying goodbye to the hit NBC show "The Office." Not so long ago, the subscription-streaming platform was just getting off the ground and had no intentions of taking over the home entertainment industry. Netflix transformed their operations from mail order DVD service to streaming service based platform.
As Netflix began to grow, people started to see the service was offering quite the bang for the buck, competitors began to materialize to challenge Netflix. It didn't take long for basic cable to become unpopular to many. So of the shows people became attached to from cable TV were being picked up by Netflix, giving subscribers access to entire seasons and series.
For a time, the streaming service was a buffet of familiar programming, as the competition continued to get stronger, Netflix began to realize that change was headed their way.
Streaming service options continue to grow
The biggest change, subscribers are going to notice is the large number of new and upcoming streaming services means networks like NBC want their titles back. This means that Netflix's biggest title is at risk of being taken away. Netflix's contract with NBC Universal is set to expire in 2021 and The Wall Street Journal reports that they will take back their content, as they are getting ready to launch their own streaming platform.
Netflix managed to acquire "The Office," back in 2013 after the show finished its nine-season run in 2013.
The series has become the single most watched series on Netflix. That's an incredible achievement, with original series on the streaming platform to hit the same mark. "Ozark," and "Orange Is The New Black" claim the title of most-watched original content on Netflix. Neither one comes close to the success of "The Office."
Netflix is prepared to lose some of its popular titles
This isn't the biggest shock to Netflix's programming either.
Last February, news hit that "Friends" was likely to leave Netflix, when its $100 million contract expires in 2020. Streaming has begun to take the cable television model of the past. If each network has their own service, all of which stream their own content, subscribers have to wonder how many services are these providers expecting to shell out for.
For now, that's unclear, but the direction streaming is currently heading towards a direction that would have users to pay for multiple services or just go back to buying DVDs and Blu-Rays.
Netflix CEO Reed Hastings does not appear to be concerned. Hastings has said that the company has been preparing for the loss of some of its most popular licensed titles. CCO Ted Sarandos said that original programming was what our members value the platform for, and what they really pay attention to.