![Netflix is testing out a new subscription plan that offers multiple Ultra HD streams. [Image Credit: Shardayyy/Flickr]](https://staticr1.blastingcdn.com/media/photogallery/2018/7/6/660x290/b_502x220x82/netflix-is-testing-out-a-new-subscription-plan-that-offers-multiple-ultra-hd-streams-image-credit-flickr-shardayyy_2047671.jpg "Netflix is testing out a new subscription plan that offers multiple Ultra HD streams. [Image Credit: Shardayyy/Flickr]")
Netflix is testing out multiple subscriptions that will offer subscribers access to Ultra HD streams. The Ultra plan will cost $16.99 per month and will give users the ability to view four Ultra HD streams. The consumer will also have access to HDR content. Netflix will also offer a $13.99 premium plan that will give viewers access to two Ultra HD streams.
Variety reported the potentially new UHD stream offerings. HDR (high dynamic range) content would only be available to Ultra customers, providing more vibrant color reproduction and higher contrast.
The tests were originally reported by Italian news outlets -- including TuttoAndroid.net.
Netflix has rolled out these new HDR offerings in Germany and other European countries. Netflix is still in the testing phase, so only some customers will have the option to try out the new plans. The streaming service recently raised subscription rates in the United States. HD service increased from $9.99 to $10.99 and the family plan rose from $11.99 to $13.99.
New UHD plan would restructure the current premium plan
Under this new offering, the original premium subscription plan would lose two UHD streams, leaving subscribers with two UHD streams. Netflix is also looking into whether customers value the number of streams over higher content quality.
Netflix confirmed the tests and have said the offerings will only be made available to a small section of customers.
Netflix spokeswoman offers further insight
Netflix spokeswoman Smita Saran said that Netflix routinely tests new things and that the length of these tests can vary. Right now they are testing different price points and features to better understand how users value Netflix.
With this being a test, the option may not be available in the future.
According to CNET, Smita Saran said in an email: "We continuously test new things at Netflix and these tests typically vary in length of time. In this case, we are testing slightly different price points and features to better understand how consumers value Netflix."
UHD isn’t worthless without HDR. That’s hyperbole. You don’t need to pay for Netflix and if you use it enough to care about it this much then you’re getting good value regardless.
— Azor (@AzorAhai1865) July 5, 2018
Netflix continues to successfully increase its subscriber base, as they ended the first quarter of 2018 with 125 million worldwide.
Netflix continues to see a growth in revenue but the content cost is eating into said revenue. Netflix is set to spend over $7.5 billion to $8 billion on new content. Moving forward, it will be interesting to see whether or not this new plan will be available to the masses.
