Taylor Swift has just dropped her new music video for “Look What You Made Me Do” and her fans are going wild. Not only does the feisty clip show that the pop star is moving on from her past selves, she’s also been targeting a good amount of people with her music. As we all know, she’s gone through a good amount of scandals over the last few years, and now she’s breaking her silence. While some may praise her for her actions, plenty of others would think otherwise.
Director defends Swift
According to Billboard, the “Look What You Made Me Do” director, Joseph Kahn, recently took to Twitter to express his thoughts about the criticism towards Swift.
He claimed that the industry still holds onto the idea of double standards. "If I plan something as a man I'm a 'genius,'" he wrote. "If Taylor as a woman plans something she is 'manipulative.' Double standards. This is wrong,” reads his tweet.
If I plan something as a man I'm a "genius." If Taylor as a woman plans something she is "manipulative." Double standards. This is wrong.
— Joseph Kahn (@JosephKahn) August 30, 2017
In line with this, the singer’s upcoming album has been the main attention of critics since she announced her comeback. However, plenty believes that the new direction she’s going for is flawed and petty. Similarly, plenty of netizens have been comparing her latest music video with Beyonce’s “Formation” as a lack of creativity.
Even so, Kahn has already mentioned that “Look What You Made Me Do” had nothing to do with Beyonce’s “art space,” yet he still respects her nonetheless.
I've worked with Beyoncé a few times. She's an amazing person. The #LWYMMDvideo is not in her art space. Love and respect to Bey.
— Joseph Kahn (@JosephKahn) August 26, 2017
Breaking records
Moving on, Swift has become one of the industry’s top record-breakers for racking up the most views on YouTube for both of her newly-released videos.
According to Variety, the lyric video managed to earn a whopping 19 million views within 24 hours. This easily topped the collaboration song between Coldplay and Chainsmokers on YouTube which only earned 9 million views within a day.
Similarly, Spotify announced that Swift also broke the record for first day streaming as the song had roughly about 8 million plays during its first day.
The previous record holder, Ed Sheeran, had 7 million streams with “Shape of You” back when it released.
Finally, the pop singer topped off her personal record with her latest music video. Until “Look What You Made Me Do,” Swift’s personal best video was “Bad Blood,” which was also directed by Kahn. It doesn’t seem like Taylor Swift has any plans of slowing down as her album is fast approaching. There’s no doubt that she’ll have plenty of tricks up her sleeves to keep the media guessing and entertained.
