Is the businessman and Tesla founder Elon Musk worried about the production of Tesla Model 3, the electric vehicle for the masses? Model 3 was released at just $35,000 starting price to make EVs more affordable for more consumers.

Production Hell

However, recently, the billionaire said in front of his Tesla employees that they should all work very hard in the next few months to meet the demands of what could be the most popular Tesla model just yet.

“Frankly, we’re going to be in production hell,” Elon Musk said during a speech for his employees. “For at least six months, maybe longer.”

A momentous event for Tesla was conducted last Friday, July 28, where Musk's company transitioned from a luxury car company to producing EVs for the masses.

To symbolize the transition, Musk himself handed the keys to the first 30 Model 3 cars during the event conducted in Fremont, California.

During the event, the businessman also did get a chance to boast about the features and design of the said car. Despite being cheaper compared to its predecessors, the model received an astounding number of orders due to its relatively cheaper price range. Despite the seemingly successful launch, Musk himself admitted that it is not easy to produce a mass market electric vehicle.

He called this stage as the "production hell" as the factory workers strive to fulfill hundreds of thousands order for the EV model. According to Recode, the company already manufactured about 50 units but only 30 of them were handed down to consumers since the rest are being used for testing.

Another batch made up of 100 units are expected to be completed this August. From then, the production is expected to elevate with a target of 20,000 units finished by the end of 2017. But the projected number of units are to be delivered to pre orders, this means, those who have just placed an order will need to wait a little longer and might receive their item by the end of 2018.


The $35,000-car boasts of its autopilot feature, available to all Tesla car models with an additional $8,000 fee. Aside from that, it can also go from 0 to 60 miles per hour in less than 6 seconds. The top speed of the EV is at 130 miles per hour. Tesla's autopilot feature is a popular and controversial addition to the car.

The company is constantly releasing Autopilot update that will eventually lead to the birth of fully-autonomous Tesla vehicles in the future.

Aside from Model 3, Tesla is also struggling to meet the demand for orders for their other car models. Reports say that they only managed to produce 100,000 cars as of January 2017. But the company is already building a "gigafactory" in Nevada that is expected to hasten the production rate of electric vehicles.