The nerds have descended onto the desert. For many, it’s the most wonderful time of the year, CES. Robots, drones, TVs, phones, computers, and even toasters on parade in Las Vegas as they do each year. Technological wonders, gadgets-galore and then some odd weirdos of course make the CES show a true experience year after year. As always there are a few vehicles also in the tech mix. For 2017, the OjO Commuter Scooter by OjO Electric really stands out. The OjO debuts this week at CES followed by a retail launch later in the month at Amazon, and in-store this spring at Best Buy.


There are always a few scooters on display at CES each and every year. Some more exciting than others. This year, the OjO really stands out. Vespa, move over, this one’s sexy-chic at a much lower price point. The Tesla-inspired OjO, features a sleek ergonomic design, a capacitive non-glare touch screen that talks to rider, and other luxuries that make the OjO surprisingly stable, maneuverable, and fun.

But unlike some others in the category, the OjO is a mean-green, zero-emissions machine; equipped with a state-of-the-art battery. Another plus is that it features an on-board charger with retractable cord and plug that lets owners plug in and charge at any standard 110V wall outlet.

Very convenient.

Celebrity seeding

So on the down-low, the word is that OjO has some serious celebrity backers yet to be announced. One that was confirmed is Trevor Jacob. Known as one of the best action sports athletes in the world, Jacob was a member of the 2014 U.S.A. Olympic Snowboarding team, is an X-Game athlete and Nitro Circus stuntman.

The company says that Jacob plays an important role as OjO Ambassador, and was an inspiration during research and development of the OjO. As you can probably guess, Jacob prefers the “Sport Mode” without the seat for a more "invigorating ride" he’s described as “street surfing” or “carving asphalt.”

A little different

What makes the OjO really unique in the marketplace is that, unlike most of the competition, it is a comfortable ride with a seat; not an unstable, foldable, toy or motorcycle-like scooter that requires a special license.

OjO founders attest that there is actually no license required to drive an OjO, calling it “REAL” adult transportation for the bike lane. Another exclusive offering is the ability to ride with a seat or without (the Trevor Jacob way.) OjO is also available in seven colors, unlike many others with limited color options. The company has also stated that more “designer” paint options will be launching soon.

What’s the damage?

Priced at $1,999.99, OjO seems like a good value compared to many in the market, and will be available in January on Amazon. If you’re an Amazon Prime member, OjO ships to you for free! Gotta love online shopping. A launch in store at Best Buy is also planned this spring.

OjO says its scooter is “the rebirth of transportation for a better planet.” That’s all well and good, but in my opinion, that’s not the total story for OjO.

To put it in the words of the great Billy Crystal on Saturday Night Live, “It’s not the way you feel, it’s the way you look. And you look marvelous.” And that’s the way we all want to look riding a scooter right?