According to Wikipedia, Social Engineering is "a discipline in social science that refers to efforts to influence particular attitudes and social behaviors on a large scale, whether by governments, media or private groups in order to produce desired characteristics in a target population." What does this mean?
Entertainment and propaganda
The so-called entertainment industry is the best possible avenue for subtly shaping beliefs and perceptions. Reality is what you make of it and we are letting others decide for us. We are too self-obsessed and too busy seeking gratification to look within ourselves.
We are being lied to, manipulated, brainwashed, and indoctrinated. We may have not yet reached the level of North Korea when it comes to this, but if things keep going this way we will end up living in an Orwellian society. By then, it will be too late.
Why do we fall fall for "their" tricks over and over again? What is it in us that makes us such an easy target? The only thing worse than censorship is self-censorship and all of us are, in one way or another, censoring ourselves. Why? Because we want to fit in. We want to conform. We want to be a part of the herd. We are too afraid to step out of the imaginary comfort zone that we have created in our minds.
The elites; governments and corporations, keep us enslaved through their propaganda vehicles, with the epicenter of their damaging narrative being the so-called entertainment industry.
The industry that dictates trends, starts and ends fads, shifts paradigms, and pushes narratives, and the industry that has given birth to the grotesque monster that we call "Pop Culture."
Subconscious manipulation
The influence of the subconscious mind is not fully understood. All that we know is that the vast majority of decisions we make in our day to day lives are irrational and led by emotion.
Underlying, Subliminal Messages are being constantly communicated to us through various means of propaganda. What we see is merely just the tip of the iceberg. Beneath it lies an entire glacier of subliminal messages and psychological triggers.
How do we remain sane and differentiate between fiction and reality, between real and engineered emotions and attitudes? Unplugging from all media is virtually impossible, but at least we can combat what it's doing to us by remaining creative, free, imaginative and open-minded. What else can you do?