The announcements made by Nordstrom and Neiman Marcus to drop First Daughter Ivanka Trump’s clothing line has now drawn the ire of her father, President Trump. Donald Trump did what he always does and took his battle to Twitter, proclaiming how unfair Ivanka had been treated by Nordstrom. However, the exclusive department store is not the only one citing slipping sales as their reason for throwing out Ivanka Trump’s stock of dresses, shoes, and handbags. Neiman Marcus, Belk, Home Shopping Network, Jet, ShopStyle, Shoes.com, and Frasca Jewelers have followed suit.
All stores claim their decision was not motivated by politics, but by lagging sales instead. This may, in part, be true considering #GrabYourWallet organizer Shannon Coulter’s call to boycott Ivanka Trump’s brand looks to be the factor in the halt of sales. The campaign launched last year after Donald Trump’s “Access Hollywood” comments about women were made public. After nearly three weeks in the White House, backlash continues to ensue and is only expected to get stronger. Macy’s dropped Donald Trump’s menswear line in 2015 after receiving an avalanche of pressure from consumers.
Nordstrom, Neiman Marcus, and Belk
On February 3rd, company execs at Nordstrom’s insisted it was purely a business decision in dumping Ivanka Trump’s products.
Nevertheless, following the president’s order to ban travelers from Muslim countries, Nordstrom issued a company memo which expressed support for immigrants. On that same day, Neiman Marcus released a statement to fashion website Racked that they will no longer sell Ivanka Trump’s jewelry due to poor sales. Although Ivanka’s dresses and coats can still be found in a Charlotte, N.C.
department store location, her products have also been scrubbed, for the most part.
Shoes.com, Jet.com, and Frasca Jewelers
As a result of the #GrabYourWallet boycott, Canadian shoe retailer Shoes.com abandoned Ivanka Trump in November. The company released a statement which read, in part, that they heard and understand the people’s voices.
According to Mic, the discount shopping site Jet.com will be pulling Ivanka Trump’s fragrance and clothing. Still, there are plenty of MAGA hats and F*** Trump shirts on hand for purchase. On Tuesday, the owner of Frasca Jewelers informed the Hollywood Reporter that, after limping sales, she has decided to stop selling Ivanka’s line of baubles, and has asked that her store be removed from the Ivanka trump brand website.