Apple enthusiasts are all in a tizzy over the announcement of the latest Apple keynote address. The event will be held on March 21 at 10 a.m. at the Townhall Auditorium in Cupertino, CA. The event location houses about 300 people, making for a smaller venue, and is located at 1 Infinite Loop. This was alluded to in the Apple invitation, which read, "Let us loop you in".

Will the iPhone 7 make an appearance?

Many tech insiders are speculating that the Apple iPhone 7 will not make an appearance despite the fact that mock images of the newly designed phone are circulating online.

The expected design features include an antenna that runs along the top and the bottom of the phone, rather than on the back of the phone like the iPhone 6s. There is also talk of slight changes to the camera, according to Steve Hemmerstoffer of, including a bump which will accommodate a larger camera and aperture. This should make for better picture taking in low light.

Instead users can expect to see updates to the Apple Watch and the iPad, namely the introduction of the iPad Air 3. The current versions of the iPad are the iPad Air 2, the iPad Pro and the iPad mini 4. The iPad Air 3 is expected to have a new display design and upgraded wireless capabilities, although no concrete evidence has surfaced as of yet to corroborate these internet theories. Other updates may include upgrades to the iOS platform.

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Apple vs. the FBI: Larger implications

The Apple keynote address comes one day before it's scheduled to battle it out at the District Court at 1 p.m. with the FBI in Riverside, California on March 22. Apple CEO Tim Cook and the FBI have been in a legal dispute because Apple refuses to unlock the iPhone of the San Bernandino mass shooter at the FBI's behest. The shooting took place in December 2015, and left 14 dead and 21 injured. The move to schedule the Apple event so close to the court date could be for several reasons. First, Apple may want to make a public appeal before it has to appeal to the court. This announcement could be its last stand before the court steps in and either forces the company to write a code to unlock the San Bernandino shooter's iPhone or not. Secondly, marketing wise this is a smart move, because interest in Apple has never been higher thanks to its ongoing legal dispute. Apple stands to gain a greater audience for this tech announcement than it has in previous years.

News organizations will not only print the latest updates to its devices but also what it means in relation to the FBI lawsuit. This translates into potentially record breaking sales and marketing buzz that Apple couldn't pay for if it tried. To get a better idea on the Apple vs. the FBI case, view the latest viral clip below from "Last Week Tonight with John Oliver", which discusses the case in detail.