Jeff Osnato is the CEO of WeCool, a startup company that specializes in slime. / Photo via Jeff Osnato and Laura Liebeck, used with permission.
Bobble Bitz is one of the colorful slime-type products by Jeff's company. / Photo via Jeff Osnato and Laura Liebeck, used with permission.
WeCool slimes come in a number of colors and textures. / Photo via Jeff Osnato and Laura Liebeck, used with permission.
Many slimes by WeCool were inspired by DIY projects posted on the Internet. / Photo via Jeff Osnato and Laura Liebeck, used with permission.
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Photogallery - Interview with entrepreneur and designer Jeff Osnato, CEO of WeCool