The Last of Us 2” game developer Naughty Dog has unveiled a brand new poster and announced the release of the game's dynamic PS4 theme. But not only that, the company also said that it is distributing exclusive t-shirts and hosting weeklong sales of a few TLOU content on the PlayStation Store.

Apparently, these are all part of Naughty Dog’s way to mark September 26 as a special day for the series. It's the fourth Outbreak Day, the day when the infection became full-blown in “The Last of Us.”

Poster's timed-edition release

Communications manager Scott Lowe dropped the news of this special event for the franchise on the developer’s official blog.

Lowe further revealed that the studio has partnered again with artists Kevin Tong and Mondo. They all worked on the new design of “The Last of Us-inspired poster” as a follow-up from the one they made last year.

In its desire to give each fan a fair chance to buy this commemorative item, Lowe said that the Outbreak Day 2017 poster will have a timed-edition release. This means game enthusiasts can grab the new poster from 10:00 a.m. PT on Tuesday, September 26 until 10:00 a.m. PT on Friday, September 29 at MondoTees.com.

It is also noted that after the timed-edition release, there won’t be anything left to buy, so, fans should not miss it.

Dynamic PS4 Theme

In a new post on Twitter, PlayStation tweeted a short video of the screenshots from the dynamic PlayStation 4 theme.

This will also be released in celebration of the fourth Outbreak day in TLOU universe.

Check out the video below.

The PS4 Dynamic Theme is set in an "overgrown neighborhood street and firefly graffiti stop sign from the introduction sequence." It features an ambient audio from PlayStation Experience 2016 reveal trailer, with rare key tones, and animated effects.

T-shirts and discounted items

In addition, there will be brand new “The Last Of Us 2” t-shirts up for sale at PlayStation Gear Store beginning September 26 at 9:00 a.m. PT. The store will also be offering the fans a range of discounts available on selected TLOU items throughout the week.

So far, details surrounding the plot of the next title remain scarce at this time.

It appears that Naughty Dog is keeping things under wraps, perhaps until it is ready to show off a new gameplay trailer at PSX 2017 in December.

"The Last of Us 2" serves a direct sequel to the first installment of the post-apocalyptic survival horror video game series. The next game is set five years after the events of the original title.