Currently, Nintendo owns one of the hottest items prized this holiday season, the Nintendo Switch. Surprisingly, their recent announcement of another product has apparently captured consumers’ interest. The #snes classic edition has reportedly ignited another fever among gamers as a large number of people rushed to secure their pre-orders. Retailers, both online and physical, struggled to keep up with the demand and quickly ran out. The current situation seems like another repeat of last year’s #NES Classic Edition fiasco, which was never really addressed by the manufacturer. However, the gaming company recently confirmed that production of the retro console has been “dramatically increased.”

SNES Classic Edition holiday availability

#Nintendo Of America President, Reggie Fils-Aime, took the time to encourage fans not to give up hope this holiday season.

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He confirmed that they are aware of the huge demand and have bumped up their production of the SNES Classic Edition. According to Game Rant, the information was taken from a recent interview with Fils-Aime by Financial Times. A lot of consumers can still recall their experiences with last year’s hot ticket item, the NES Classic Edition, whose demand and shortage skyrocketed prices from resellers. Loyal fans of the Japanese gaming firm apparently want to get a piece of gaming nostalgia in their hands a second time around.

Discouraging the second-hand retail market

According to Fils-Aime, one of the biggest reasons for the jump in production of the retro console is to discourage resellers. During his talk with Financial Times, the Nintendo of America President said, “I would strongly urge you not to over-bid on an SNES Classic on any auction sites.” He believes that people do not deserve to pay more than $79.99 USD for the game system.

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Ever since pre-orders for the product ran out, resellers have posted insane prices which are almost quadruple the MSRP.

Shipping and production details

Nintendo confirms that the SNES Classic Edition stocks will start to ship on September 29, 2017, until the end of the year. The firm has not shared the exact number of units it plans to manufacture but it is expected to also provide for international markets. Fans also urge the company to fix what went wrong last year, which could help prevent the same situation this holiday season. It should be noted that demand for the Switch is also on the rise as supplies continue to sell out quickly.